Tour

Quick Tour Guide

• Welcome
• Pixels Overview
• LED Colors
• Displaying Text, Graphics, & Animation
• Programming, Hardware, & Connectivity
• Characteristics of Indoor & Outdoor Signs
• Industries Using Programmable Signs
• Applications for Retail Stores
• Call Center Benefits
• Summary of Benefits

Here are several Alpha features and the associated benefits of using ALPHA Display Boards in your store:

• Multi-Color Displays - Attract the attention of the customer
• Constantly changing messages
  • Hold the attention of the customer
  • Stimulate curiosity and interest
  • Entertain the reader
  • Break through the information overload and message fatigue
  • Employee recognition motivates them and can reduce turnover
• Programming by keyboard
  • Make changes on the fly
  • Qualified personnel can easily use it anytime they want
• Programming by computer
  • Easy to use
  • Multiple signs can display unique messages
  • Messages can be saved on disk forever
• 30 day programming
  • Promote sales by time of day
  • Promote weekly specials
  • Program recognition events in advance
• Low cost
  • Generates a rapid payoff
  • Signs can be installed through out the store

APPLICATIONS BY DEPARTMENT LOCATION

• Checkout
  1. Promote frequent buyer programs.
  2. Stimulate impulse purchases.
  3. Promote the sale of profitable counter items.
  4. Promote the store.
  5. Identify management personnel.
  6. Recognize employees.
• Sales Departments
  1. Welcome guests at the entrance.
  2. Promote daily sales.
  3. Give store directions.
  4. Promote special services.
  5. Express customer appreciation
  6. Present 2 for 1 sales.
  7. Recognize customer events such as birthdays, anniversaries.
  8. Create a "homey" feeling in the store.
  9. Install a sign temporarily in a department to promote a product.

Here are two promotional use ideas...

RANDOM WINNER -- Messages can be programmed to display a message at a specific time. Put a sign at the counter and tell everyone that between selected hours (for instance between 12 and 1) it will display the message “WINNER” and sound a tone. The winner gets a free gift, coupon, or whatever you designate. And you can bet that your customers will be watching the sign during the promotion and seeing your other messages … GUARANTEED! This could boost traffic at slow times and encourage repeat visits during busy hours. The fun is that only you know when it will happen. And you can change the gift. Use it to promote traffic at slow hours.

FIND THE SIGN – Set-up a sign in a department that announces a promotion. Tell people at the door to find it to get the benefit. Then watch them walk through your store, looking at your merchandise at the same time. It will actively involve people in your sales.

SUMMARY OF STORE BENEFITS

Alpha Display Boards will:

• Get your customers’ attention.
• Promote products.
• Generate sales.
• Improve employee relations
• Create a rapid return on investment.